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Pre-Elevate: News Media Business 101
Mar 28, 2023 09:00 AM
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Speakers

Rishad Patel
Co-Founder @Splice Media
Rishad Patel is the co-founder of Splice Media.  For over twenty years, Rishad has designed and developed media products and branding for audiences and users for companies and markets in Singapore, India, New Zealand, Europe, and the United States. He has been a design consultant for MIT and ETH, an editorial consultant at various news companies, and co-founded a gifting app startup in San Francisco. Subscribe to Splice Frames, Rishad’s weekly media product and design newsletter here. (https://www.splicemedia.com/frames)
Christina Tardaguila
Senior Program Director @ICFJ
I’ve worked in journalism - as a reporter and as an editor - in different newsrooms and in different countries for many years. Now, as a senior program director at ICFJ, I am honored to say that I work for journalism and for journalists all over the world. My daily routine consists of planning and delivering a set of grants, fellowships and mentorship programs focused on media sustainability. Every good story deserves to be well planned and reach a large audience. And I am completely passionate about sharing what I’ve learned in this field with others.
Leonardo Stamillo
Journalist and Digital Media Executive
The intersection between content and technology has been shaping my career over the last 15 years. After a strong editorial experience in some of the main news outlets in Brazil, I had the chance to join the tech industry and work with customers in multiple markets, creating products to promote high quality content through innovative user experiences. I'm passionate about storytelling, content and people management.
Adriana Peña
Consultant @Advernativa
I am a passionate media business strategy consultant committed to supporting the efforts to defend people’s right to know and the ideal of ethical journalism as a pillar in functional democracies and thriving communities. I help my clients grow their revenue, audience, and social impact. I am an expert on media business strategy, branded content, advertising sales and SEO for journalism. I led the growth of new revenue streams, increased existing ones, and managed P/L and brands of multimillion-dollar media companies. I consulted news organizations in Mexico, Argentina, Peru, Ecuador, Colombia, Chile, Paraguay, Brazil, Bolivia, Guatemala, Nicaragua, South Africa, France, Pakistan, and India. I help my clients grow their audience and revenue with in-depth business strategy consulting according to each country’s media ecosystem and a hands-on mentoring process.